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The New Era of B2B Marketing: Why Influencers Will Become the #1 Marketing Channel for Successful Companies

The New Era of B2B Marketing: Why Influencers Will Become the #1 Marketing Channel for Successful Companies

Here is why I believe influencer marketing will become one of the most dominant channels in B2B over the next 5 years. ...more

Marketing

February 14, 20255 min read

Why Jargon Is Killing Your B2B Copy (And How to Fix It)

Why Jargon Is Killing Your B2B Copy (And How to Fix It)

In this blog, I dive into why B2B companies often overcomplicate their messaging with jargon and corporate-speak—and how it's hurting their business. ...more

Marketing

October 22, 20242 min read

How brand marketing got me to buy a $130 pair of pants

How brand marketing got me to buy a $130 pair of pants

In this blog I explain how Lululemon got me to buy their $128 pants ...more

Marketing

October 18, 20243 min read

The secret to a successful marketing campaign

The secret to a successful marketing campaign

In this post, I explain the most important component to any marketing campaign. ...more

Marketing

July 01, 20243 min read

The anatomy of a good marketing email

The anatomy of a good marketing email

In this blog, I analyze a good marketing email I received and why it worked. ...more

Marketing

June 19, 20244 min read

From Broad to Targeted: The Power of Account Based Marketing

From Broad to Targeted: The Power of Account Based Marketing

In this blog, I discuss why buyer intent must be considered when generating leads and why all leads aren't equal. ...more

Marketing

June 14, 20243 min read

Beware of buyer intent: why all leads aren’t created equal

Beware of buyer intent: why all leads aren’t created equal

In this blog, I discuss why buyer intent must be considered when generating leads and why all leads aren't equal. ...more

Marketing

June 12, 20245 min read

Brand & Demand: The only two marketing strategies that matter

Brand & Demand: The only two marketing strategies that matter

If you’re trying to generate new business, there are only two categories of marketing strategies that matter. Yes, only two. The problem is, that most marketers don’t know them and don’t understand th... ...more

Marketing ,Corporate Marketing

June 01, 202410 min read

Stop confusing your buyers: Is your marketing messaging overly complex?

Stop confusing your buyers: Is your marketing messaging overly complex?

Marketers are confusing buyers with unnecessarily complex messaging and it doesn't make sense. ...more

Marketing

May 29, 20243 min read

The secret marketing superpower for subcontractors

The secret marketing superpower for subcontractors

Subcontractors - what if you could proactively reach out to potential clients and grow your business on your own terms? ...more

Marketing

April 06, 20242 min read

Too much marketing is a bad thing

Too much marketing is a bad thing

The reason you’re getting average marketing results as a small business owner ...more

Marketing

March 14, 20244 min read

Cold Email - What is it and Why is it So Darn Effective?

Cold Email - What is it and Why is it So Darn Effective?

Learn what cold email is and how you can use it as a channel to acquire new business as a B2B company. ...more

Marketing

February 13, 20245 min read

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Crafting Homes with Attention to Detail

George Owens

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Kim Wexler

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James Cart

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zack@chewningdigital.com

(949) 356-8635

201 4th St S UNIT A